
The hidden costs of working with poor data
“Without quality data, your data science is worthless.” – Michael Stonebraker, MIT professor and data scientist The quality of B2B data can make or break a business. Gartner, a research…
Read More“Without quality data, your data science is worthless.” – Michael Stonebraker, MIT professor and data scientist The quality of B2B data can make or break a business. Gartner, a research…
Read MoreThe perfect time to complete a B2B data cleanse may not exist, but the end of the year may be the closest thing. The slowdown of sales and marketing activity…
Read MoreHOW AI WILL TRANSFORM DATA CLEANSING The Data Business is the latest service provider to have undertaken the step into the future of Artificial Intelligence (AI) support with the development…
Read MoreCleanse, Classify, Centralise, Continuously Process (with consistency), Securitise (and be GDPR compliant) CLEANSE: Data in poor health is a drain on resource and costly. Campaign results will suffer and revenues…
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