Nearly all media organisations rely on a form of subscriber audience for marketing newsletters or paid publications. This audience needs to grow steadily and continuously to succeed. According to pipeline…
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“Without quality data, your data science is worthless.” – Michael Stonebraker, MIT professor and data scientist The quality of B2B data can make or break a business. Gartner, a research…
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Your clients have never faced so many pathways for marketing their companies. It’s often overwhelming for them to breakdown so much choice in a competitive market when looking for consultancies.…
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WHAT AM I USING AS A DATABASE? The first thing which should be considered when building a marketing data portfolio is the digital infrastructure used by your organisation. Whether you…
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2022 © All rights reserved (The Data Business UK)
