B2B Data: Bulk Data vs Bespoke Data Builds
Today, it’s easier than ever to find and purchase bulk volumes of data from a host of large providers. For a significant but not unreasonable cost, a B2B marketing team…
Read MoreToday, it’s easier than ever to find and purchase bulk volumes of data from a host of large providers. For a significant but not unreasonable cost, a B2B marketing team…
Read MoreWhat should I use as a database? The first thing which should be considered when building a marketing database is the digital infrastructure used by your organisation. Whether you are…
Read MoreWhat is a target audience universe? A ‘target audience universe’ refers to the total population of organisations or individuals who share common characteristics that make them potential customers for a…
Read MoreBulk data providers are often the first suppliers you’re likely to approach when looking for new B2B leads or prospect data. They have a firm grip on the market and…
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