Recognising the size of your Target Universe is the vital first step in successfully promoting your business.
Without acquiring the full, accurate picture of your Target Universe, your marketing data strategy will be ineffective. We offer the solution which locates and builds your complete Target Universe.
Our Target Universe Builder shows you the true size of your unique target audience and where you are missing future clients so that you can plug the gaps and engage with these newly found prospects.
Our search tool uses thousands of business categories and pairs these with your chosen geographical area to pull a complete database of unique organisations to fit your target universe.
How it works
One of the largest accountancy events in the UK was looking to ensure they were not missing out on engaging with the full potential of their target universe.
Within 24 hours, our Target Universe Builder was able to use multiple search engines to pull a universe of 17,776 qualified organisations and their company details.
Our data researchers then constructed a marketing data build of senior decision-makers to grow our client’s outreach by over 120% and achieve a 36% growth in registrations three months before their event.
We work to your exact requirements. For example, if you need a target universe of marketing agencies in London, our Target Universe Builder will search this area for you and return the results in seconds. The geographical area chosen can be as specific as a village or as general as a continent.
There is no limit, we can search for one or as many categories as you need.
Before we begin the universe building process, we take into account your exclusion list so that we only compliment it with new information. This means you only pay for freshly searched data that meets your requirements and nothing else.
The Cleanse & Replenishment
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