All your data needs.
At The Data Business, we build, enrich, and maintain B2B marketing databases through our fully customisable suite of data services.
Well managed data aids better decision making and improved performance. But maintaining, updating and growing your data assets is a resource draining process. Our suite of data management, research and advisory services support your organisation, ensuring you have the highest quality of data and that it is always relevant, accessible, accurate and GDPR compliant.
Get in touchWhat can we do for you?
B2B Data Services
Auditing, cleansing, validating, enriching, replacing and categorising, a selection of the services we provide to help you better manage your data assets...Bespoke Research
Tailored list building to help you identify reach and engage with your target audiences. 96% email deliverability always guaranteed...Advisory Services
Identify your data challenges, GDPR requirements, build or enhance data strategy and successfully manage change projects through to delivery…B2B List Rental
High quality B2B marketing, sales and project-based data lists offering a rapid path to new contacts and profitable relationships...Our Innovations
The Data Business Innovations are harnessing the power of machine learning and artificial intelligence through its Machine Learning Platform, working towards making data decay an issue of the past …Telemarketing
Tele-research services including data cleansing, customer engagement, data capture, awareness and promotion campaigns, surveys and information gatheringWhat our clients say...
![{"id":3,"name":"The Retail Bulletin","logo":"\/logos\/the-retail-bulletin-logo-white.png","deleted_at":null,"created_at":"2021-07-07 20:41:47","updated_at":"2021-07-07 20:41:47","case_studies":[{"id":3,"client_id":3,"slug":"the-retail-bulletin","intro":"The Retail Bulletin is an online retail news and information resource helping to keep retailers abreast of breaking news stories, company results and the latest research in the sector.","text":"They also organise a range of retail events\/conferences on topics such as: Human Resources, Customer Engagement, Omnichannel, Artificial Intelligence, Payments and International Expansion.\r\n\r\nThe Data Business have helped The Retail Bulletin for the last 3 years to build and sort their data to use across their business. They needed a supplier prospect and audience database that was relevant, current and easily accessible. In sectors where there are so many job movers, they also needed an ongoing system to help maintain these databases. The Data Business undertook an initial project providing an audit of their data, then carried out a comprehensive data cleansing process and set up relevant categorisation of organisations, job titles and seniority. Once completed they implemented a universe analysis and a gap analysis to identify organisations and contacts that were missing and agreed an on-going programme of research and replacement research to keep their data current. They helped to migrate their online subscriber data, their event attendees and marketing prospects into one central database (single customer view) and to ensure it is maintained in accordance to GDPR.\r\n\r\nDuring the pandemic The Retail Bulletin started to offer their readers online virtual events which were very popular and the quality of their database meant they were able to get up and running with these very quickly and successfully.\r\n\r\n\u201cThe original project The Data Business undertook to help us with our database had immediate impact and the results in the first year were impressive. The Data Business continue to support us in maintaining and building our data pool and have helped us create one of the best retail and hospitality sector databases in the UK which has also helped ultimately in growing our revenues across the business. I am very glad we chose The Data Business and they have had a key role in growing our business. \u201d\r\n\r\n-Karen Howard, The Retail Bulletin","deleted_at":null,"created_at":"2021-07-28 10:23:23","updated_at":"2021-07-28 10:32:40"}]}](/storage/app/media/logos/the-retail-bulletin-logo-white.png){kind=logo}
The original project The Data Business undertook to help us with our database had immediate impact and the results in the first year were impressive. The Data Business continue to support us in maintaining and building our database and have helped us create one of the best retail and hospitality sector database in the UK which has helped ultimately in growing our revenues across the business. I am very glad we chose The Data Business and they have had a key role in growing our business. 
![{"id":4,"name":"Alchemy Contract Publishing Ltd","logo":"\/logos\/alchemy-logo-white.png","deleted_at":null,"created_at":"2021-07-07 20:44:53","updated_at":"2021-07-07 20:44:53","case_studies":[{"id":2,"client_id":4,"slug":"alchemy","intro":"Alchemy Contract Publishing Ltd own and run a portfolio of magazines, events, websites, bulletins and social media platforms across the hospitality industry.","text":"Alchemy\u00a0used The Data Business to help sort, classify and ultimately build their data across the hospitality\u00a0sector with a particular emphasis on licensed clubs.\u00a0 The club sector ranges from social and political\u00a0clubs through to sports clubs across a\u00a0whole range of sports.\u00a0 Alchemy had a lot of data but\u00a0working with The Data Business they were able to work through the individual sets of data, validate it and work through where the gaps were and then research the missing clubs so that they then had the full universe.\r\n\r\nSegmenting the data into club types and setting up categories and a structure meant that Alchemy were then able to be\u00a0much more targeted with their messaging to specific club sectors.\u00a0 \r\nDuring the pandemic this became invaluable in communicating with their clubs and the response on both open rates of emails and hits on the website increased tremendously demonstrating the power of tailored targeted marketing whilst also allowing\u00a0them to launch new products like the The Club Bulletin, The Sports Club Bulletin and The On Trade Bulletin. The Bulletins and social media dramatically\u00a0moved the frequency and regularity that they could communicate with readers, clubs and mover and shakers.\r\n\r\nSimilarly they also worked through their supplier data and again the ability to carry out specific targeted marketing has paid off with increased responses.\u00a0 This has had a knock-on effect leading to opportunities to also develop new specific events for different sectors.\r\n\r\nOne of the main benefits Alchemy found working with The Data Business was their help and support in \u2018the thinking\u2019 of how to sort and build the two databases and how this then is easy to maintain going forwards.","deleted_at":null,"created_at":"2021-07-07 20:53:14","updated_at":"2021-07-14 20:49:34"}]}](/storage/app/media/logos/alchemy-logo-white.png){kind=logo}
Working with The Data Business helped us with the thinking to move forwards with our databases and also communicated about data in a way that we could understand. It was one of the best decisions we’ve made to invest time and money in sorting out our databases and enabled us to really develop our targeted marketing. I highly recommend Chris and his team to any company looking to get a proper strategy for their databases.
We’ve used The Data Business for several years for bespoke list builds and reverification. Not only do we get great engagement rates from the data, but Chris and the team are always very helpful and diligent. They have a good understanding of the industries we operate in, meaning that we can give them very detailed briefs, which they deliver to the exact specifications we ask for. Highly recommend their data services.
For the last few years, Chris and his dedicated team of researchers have consistently provided us with high quality data services in a timely manner - always with excellent communication, on time and within budget. They fulfil our data needs and requirements urgently and efficiently. It truly is a pleasure working with The Data Business.